Effective communication is at the heart of outstanding customer service, particularly for businesses in Tobago, where hospitality is a key driver of the economy. Clear, empathetic, and proactive communication helps build strong relationships with customers, ensuring their needs are understood and addressed efficiently. Tobagonians working in customer service can enhance their communication skills by practicing active listening, using positive language, and being culturally sensitive to both locals and international visitors. According to Lolli (2013), customer service professionals who master communication techniques are better equipped to solve problems, increase customer satisfaction, and contribute to the overall success of the business.
Reference
Lolli, J. C. (2013). Interpersonal communication skills and the young hospitality leader: Are they prepared? *Journal of Human Resources in Hospitality & Tourism*, *12*(1), 21-34.